Packaging form of the hottest beauty cosmetics

The packaging form of beauty cosmetics

[the packaging form of cosmetics is dazzling, but in terms of its external shape and packaging adaptability, it mainly includes solid, solid granular (powder), liquid and lotion, paste cosmetics packaging, etc.]

with the increasingly fierce competition in the cosmetics market, the functions and functions of cosmetics are becoming more and more refined, and there are more and more cosmetics with comprehensive functions, The grade difference is very obvious, and the packaging form is dazzling. At the same time, in order to better promote their products, various businesses have classified and packaged cosmetics according to their own characteristics. Cosmetics have a wide variety and different functions, but in terms of their external morphology and packaging adaptability, they mainly include the following categories: solid cosmetics, solid granular (powder) cosmetics, liquid and lotion cosmetics, paste cosmetics, etc

I. packaging of solid cosmetics

there are fewer types of solid cosmetics, mainly including eyebrow pencil, powder, various types of lipstick, etc., and the packaging of such cosmetics is relatively simple. For example, eyebrow pencil is generally made into a shape similar to pencil, wrapped in wood, and sharpened with a knife when used; Powder is usually packed in plastic boxes; Lipstick, vermicelli and lipstick are usually packed in cylindrical plastic cans, and are designed to rotate and push the contents for convenience

II. Packaging of solid granular (powdery) cosmetics

this kind of cosmetics mainly includes granular (powdery) products such as foundation make-up and talcum powder. The commonly used packaging methods mainly include different boxes, composite cartons (mostly cylindrical box type), glass bottles (wide mouthed and small), metal boxes, plastic boxes Plastic everyone calmed down, bottles (wide mouth, small), composite film bags, etc. In general, packaging containers need exquisite packaging and printing, and when plastic and metal containers are used for packaging, they often need to be matched with beautifully printed carton outer packaging. In addition, cosmetic capsule is a more novel and convenient packaging form

III. packaging of liquid, lotion like cosmetics and cream like cosmetics

among all cosmetics, this kind of cosmetics has the largest variety and quantity, and the packaging forms are very various, mainly including: plastic bottles of various shapes and specifications (generally, what is going through? Plastic tensile testing machines that are increasingly valued by countries all over the world? Exquisite printing) Composite film bags of plastic bags (commonly used in economic bags of cosmetics or low-grade cosmetics packaging), glass bottles of various shapes and specifications (including wide mouth bottles and narrow mouth bottles, which are generally used in the packaging of high-grade cosmetics or cosmetics that are volatile, permeable and contain organic solvents, such as nail polish, hair dye, perfume, toner, etc.). For the above packaging forms, sometimes they are combined with color printing cartons to form the sales packaging of cosmetics, so as to improve the grade of cosmetics

IV. spray packaging of cosmetics

spray packaging has the advantages of accuracy, effectiveness, simplicity, hygiene, quantitative access on demand and so on. It is commonly used in the packaging of high-end cosmetics and cosmetics requiring directional and quantitative access. It is mainly suitable for hair mousse, spray glue and other cosmetics. Commonly used spray packaging containers mainly include metal spray cans, glass spray cans and plastic spray cans

in terms of the above classification of packaging forms, cosmetics packaging has covered carton, plastic, glass and metal packaging, which can be said to be wide and comprehensive. However, in order to win continuous victory in the fierce market competition, the majority of cosmetics manufacturers and packaging professional manufacturers must actively seek greater innovation, constantly develop new materials and new processing technologies, and pursue new shapes, which are not limited to glass bottles and plastic bottles, The application of new materials has also become a way for the cosmetics industry to launch new products and improve existing products

source: Guangdong packaging